Planning Ahead, Looking Back

January 5th, 2010
by Nicole

Happy New Year! As we get into 2010, I thought a quick look back at 2009 would provide some inspiration.

Our NCPW theme last year was Nuts and Bolts: Tools for Today’s Economy. We focused on resources that would help folks get the most for their money, whether trying to stretch their paychecks, improve their credit history, or tell the difference between a real deal and a scam.

President Obama’s NCPW Proclamation encouraged Americans to “learn about the protections the law affords and to take full advantage of the resources available for consumers of every age.”

The campaign was a terrific success:

• We had over 78,000 visits to the NCPW website between January and March — nearly double the site traffic during the same time the previous year. In addition, we offered a free package of publications through the syndicated column Heloise, which resulted in the distribution of 77,000 publications.
• Our annual Congressional Fair attracted more than 100 Capitol Hill staffers, who took hundreds of publications, videos, and other resources back to their district offices.
• State and local partners reported 44 events during NCPW, including shred-a-thons, workshops, and seminars. If you’ve already planned a local event for 2010, email to let us know.
• And 25 radio stations across aired NCPW PSAs.

Thanks to all our NCPW partners for making last year a success. I hope we will have an even better year in 2010!

While we’re reminiscing, do you remember the theme for NCPW 2005?  Use the comment form to guess.

Tags: NCPW 2009, NCPW 2010, President Obama

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